La IA = Inteligencia Artesanal | Coro Saldaña | TEDxUDeusto

17 Jul 2024 (2 months ago)
La IA = Inteligencia Artesanal | Coro Saldaña | TEDxUDeusto

Artificial Intelligence in Fashion

  • AI democratizes access to knowledge, enables cognition, and amplifies human capabilities by processing vast amounts of data.
  • "Artisan Intelligence" describes the harmonious collaboration between human creativity and AI's capabilities in fashion.
  • AI drives inspiration and creativity in fashion, generating new designs, patterns, materials, and enhancing supply chain management and customer experiences.
  • Ethical and responsible use of AI is crucial, with regulations in Europe ensuring this.
  • Generative AI holds significant potential for creating new data from existing sources.

Practical Applications of AI in Fashion

  • AI-generated digital samples enable designers to test and refine designs before physical production, reducing costs and risks.
  • AI analyzes social media data to identify trends and preferences, providing valuable insights for designers.
  • Virtual fashion shows and digital garments showcase creativity without traditional production constraints.
  • AI-generated models provide diverse and inclusive representation of different body types, enhancing user identification and conversion.

Inspiration and Creativity in Fashion

  • Inspiration comes from various sources like travel, movies, music, and colors.
  • AI is not inherently uncreative; designers can train AI with their research, making the creative process more efficient.
  • AI redefines the creative process, offering a new way of working rather than a passing trend.
  • Designers and artists should consider AI as a valuable tool but must exercise judgment as AI does not reason.

Democratization and Sustainability in Fashion

  • AI democratizes fashion through greater personalization and innovation.
  • The fashion industry should embrace technology and learn to lead with it, rather than simply integrating it.
  • Focus should shift from constant learning to developing critical thinking skills and leveraging technology effectively.
  • We should dominate technology, not the other way around, and use it to create a sustainable, artistic, aesthetically beautiful, and intelligent future for fashion.

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