A menina que conversava com o lixo | Leonice Silva | TEDxSalvador Women
28 Jun 2024 (6 months ago)
Tata's Journey
- Growing up in poverty in Camaçari, Brazil, Tata witnessed the stark contrast between the rich and the poor through the lens of their trash.
- To escape her harsh reality, she created an imaginary world and found solace in collecting and repurposing discarded items from a wealthy neighborhood.
- Despite her father's disapproval, she persisted in collecting and selling recyclable materials, which allowed her to acquire basic necessities and toys.
- Inspired by her mother's entrepreneurial spirit, she expanded her efforts, collecting and selling scrap metal, eventually employing others to help her.
- Through her resourcefulness and determination, she transformed her life, overcoming poverty and finding dignity and financial stability through recycling.
Overcoming Challenges
- Tata faced bullying at school due to her family's poverty and coped by creating an imaginary world and recycling trash.
- Despite abuse, the loss of her father, and a nervous breakdown, she remained resilient and determined to improve her life.
- She eventually found success as an entrepreneur, employing others and using her past experiences to make a positive impact on society.
Leonice's Success
- Leonice started working in a waste management company and eventually bought a house in a single day and night of work.
- She sees potential and opportunity in waste, viewing it as a hidden treasure and a new beginning.
- Leonice emphasizes the importance of recycling for the environment and highlights that 70% of waste pickers are black women.
- She overcame emotional issues and used waste as a catalyst for transformation, breaking the cycle of poverty for herself and her family.
- Despite challenges in a male-dominated field, she successfully dismantled a car assembly plant in record time without accidents, earning the title of "Queen of Scrap."